EST. 2020

Certified Football: From the Stadium to the Streets.

New Balance Release AS Roma Lunar New Year Collection

In celebration of the Lunar New Year, New Balance has released an eight-piece limited collection for AS Roma orientated, around the Year of the Tiger.

The collection features a range of items, including a graphic tee, hoodie, 237 sneaker and a football, with every product featuring the distinguished tiger.

This is the first limited edition release since the partnership was signed between the two in 2021, attempting to branch into the Eastern market in the process. However, this is not the first release of its kind, with adidas affiliated teams releasing Lunar New Year inspired wear in both 2019 and early 2021.

Highlights of the collection include a twist on the Giallorossi’s home and away shirts with the subtle inclusion of the tiger graphic, as well as the staple NB 237 sneaker branded with the iconic Lupetto.

Other notable eye-catching garments include red or navy hoodies, scarfs, and hats, all branded with the vibrant golden tiger.

Across Italian football this season, collections and collaborations have appeared left right and centre. From streetwear in Milan, to commemorative kits in Naples, the Italians are certainly showing the rest of world football how its done when it comes to off pitch apparel.

Take a look at the New Balance AS Roma Lunar New Year Collection below:

 

 

 

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